Operations · Executive Support · Systems

Calm, engineered
operations behind
your best work.

I'm Joshua Madeja — an Operations Manager, Executive Assistant and founder of Stratvya. I take the chaos off a leader's plate and rebuild it into systems that run without you in every loop.

Joshua Madeja
Available for Fractional ops & EA roles
Who I am

Systems-minded. People-focused. Excellence-driven — with 15+ years turning busy, reactive operations into things that simply run.

Joshua Madeja Joshua · Stratvya

I've spent my career in the engine room of organizations — government offices, corporate teams, and fully remote businesses across Australia, the UK, the US and Singapore. The common thread: I make complexity feel calm.

As a certified Lean Six Sigma Green Belt and Professional Business Executive Assistant, I design the SOPs, workflows, and AI-assisted systems that let leaders stop firefighting and start leading. Today I do that as Operations Manager for Complete Local Marketing and as founder of Stratvya.

— Joshua D. Madeja · Santa Rosa City, PH
15+
Years across ops, EA & client systems
12
Years in government finance & procurement
4
Continents of clients supported remotely
20+
Operational tools & platforms mastered
The CEO / COO reality

You didn't start a business
to become its bottleneck.

The symptoms look different for every founder and operator — but the root cause is almost always the same: the business depends on you being in every decision. Here's what I hear most, and exactly how I fix it.

01
The pain
"Every decision routes through me. Nothing moves when I step away."
My solution
I document the work into clear SOPs and decision rules, then build workflows so your team executes confidently without pinging you for every step. The business keeps moving when you're on a plane — or on vacation.
02
The pain
"My tools don't talk to each other. Work falls through the cracks."
My solution
I integrate your CRM, scheduling, project management and comms into one cohesive operating system — GoHighLevel, Zoho, ClickUp, Notion, Zapier — so data flows automatically and nothing slips between platforms.
03
The pain
"My team is busy all day, but the right things still don't get done."
My solution
Busy isn't the same as effective. I install trackers, reporting routines and accountability systems — backed by Lean Six Sigma — so priorities are visible, deviations get flagged early, and execution is measurable, not hopeful.
04
The pain
"I'm buried in admin, calendars and inbox instead of leading."
My solution
I take the calendar, inbox, follow-ups and coordination off your plate entirely — managing priorities and confidential information with discretion, so your hours go back to the high-leverage work only you can do.
05
The pain
"We keep solving the same problems over and over."
My solution
I use root-cause analysis and the Kaizen approach to fix the system, not the symptom — so recurring fires get permanently designed out, and improvements compound instead of resetting every quarter.
What I bring to the table

Five ways I create
measurable value.

Not just an extra pair of hands — a force multiplier who builds the systems your business keeps running on long after the task is done.

01

Engineered Operations

End-to-end workflow design that eliminates bottlenecks and keeps day-to-day execution smooth across teams.

Workflow designSOPsDashboards
02

Process Improvement

Lean Six Sigma & Kaizen applied through DMAIC to cut waste, reduce errors and deliver measurable performance gains.

Lean Six SigmaRoot-causeKaizen
03

Executive Support

High-level support for founders & executives — calendars, inbox, priorities and confidential matters handled with discretion.

CalendarInboxCoordination
04

Systems & Automation

CRM, scheduling and PM tools connected into one operating ecosystem — with AI-assisted documentation and reporting.

GHL · ZohoZapierAI-assisted
05

Client Experience

Smooth onboarding, proactive communication and retention-focused systems that make clients feel valued from day one.

OnboardingRetentionMulti-channel

Need a custom system?

Tell me where things break down and I'll design the workflow that fixes it.

Start a conversation
Why I'm different

Most assistants do tasks.
I build the system the tasks live in.

Anyone can clear an inbox. My edge is a rare combination most operators never have in one person — here's what makes me the asset, not the overhead.

My unique selling proposition

An operations strategist with the discipline of government finance and the speed of a startup founder.

I spent 12 years as a fund custodian and procurement officer in local government — where accuracy, compliance and audit-readiness aren't optional. I now pair that rigor with founder-level ownership at Stratvya and AI-fluent execution. You get reliability you can stake your reputation on, delivered at the pace your business actually moves — a multiplier on your time, not another line of overhead.

Joshua Madeja In the engine room
Certified, not self-proclaimed
LSS

Green Belt & Kaizen certified

Process improvement backed by formal methodology — DMAIC, root-cause analysis and continuous improvement, not guesswork.

The stagecraft edge

Trained to run the show from backstage.

My background in technical theatre taught me to orchestrate dozens of moving parts on a deadline so the show always goes on — calm under pressure, invisible when it counts.

Globally fluent

Built for remote, async & cross-cultural teams.

Proven supporting brands across the US, UK, Australia and Singapore — adapting tone, time zones and tools without missing a beat.

Selected experience

Fifteen years in the
engine room.

2026 — Present

Founder & Chief Business Operator

Stratvya · Remote
Built a systems & operations business delivering engineered operations, SOPs, dashboards, outreach sequences and scalable execution frameworks for online and local businesses.Founder
2026 — Present

Operations Manager

Complete Local Marketing · Remote
Oversee day-to-day operations, CRM workflows, client intake, project timelines and reporting routines — improving structure through trackers, SOPs and AI-assisted summaries.
2026 — Present

Executive Assistant

Elite Modeling Method · Remote
Comprehensive executive support — calendars, communications, onboarding workflows and email marketing — in a coaching and development environment.
2013 — 2025

Administrative & Executive Assistant

Barangay Government Office · Laguna, PH
12 years of end-to-end executive support: fund custodianship, budget execution, procurement compliance, legislative documentation and financial reporting.12 years
2020 — 2021

Executive Assistant & Company Trainer

Atomatic Pte. Ltd. · Singapore
Executive support plus designing and facilitating internal training — applying Lean Six Sigma and Kaizen to improve training processes and operational efficiency.
2008 — 2012

Customer & Technical Support

FirstSource · TeleTech · UK & AU accounts
Frontline support for UK banking and Australian telecom/ISP brands — billing, disputes, technical troubleshooting and back-office records.
Capabilities

The full toolkit.

Systems & Ops

  • Workflow design & optimization
  • SOP development
  • Digital systems administration
  • Multi-platform integration
  • Remote operations management

Process Improvement

  • Lean Six Sigma (Green Belt)
  • Kaizen implementation
  • Root-cause analysis
  • Training & change management
  • Performance monitoring

Executive & Admin

  • Executive support
  • Project coordination
  • Financial administration
  • Records & documentation
  • Government administration

Client & Comms

  • Client relationship building
  • Multi-channel support
  • Onboarding & experience
  • Cross-functional coordination
  • Written & verbal communication
Tools & platforms I run on
ClickUpNotionGoHighLevelZoho CRMZapierGoogle WorkspaceMicrosoft 365CanvaChatGPTClaude AIGeminiNotebookLMLoomZoomFathomFirefliesMailerLiteCalendlyDocuSign
Certifications & training
2026Professional Certificate of Executive Business Assistant
2020Lean Six Sigma Green Belt
2025Philippine Procurement Law
2020Lean Six Sigma Yellow Belt
AnnualPhilippine Financial & Budget Management
2020Kaizen — Lean Methodology for Continuous Improvement
2020Training for Trainers & Curriculum Development
2020Project Management & Media Management
Joshua Madeja
Let's build something that runs itself

Give me the chaos.
I'll hand back calm.

Whether you need a fractional operations partner, a systems-minded executive assistant, or someone to engineer the backend of your business — let's talk about where you're stuck.

[email protected] +63 917 455 4752 Santa Rosa City, Laguna, Philippines © 2026 Joshua D. Madeja